How We Got Here
Fifteen Years, One Idea
intice started in 2011 with a single Visa Test Drive reward card program for one dealership. Fifteen years, a decade of widgets, one hard realization, and a full platform rebuild later, that same idea — give dealers one connected system instead of a pile of disconnected vendors — is what got us here.
It starts with one Visa Test Drive card
A customer registers on a dealership website, a lead lands in the CRM, and a $25 Visa reward card incentivizes the showroom visit. That first product is still running today.
A decade of widgets, then a full rebuild
Trade tools, credit tools, digital retailing widgets — then the realization that stacking disconnected tools onto a website doesn't actually help dealers. We started over and built intice360° from scratch as one connected system instead.
HDS, ADDP, and now Inc. 5000
The first intice360° site went live for a Honda dealership in the Tampa market in November 2023. Certification in the Honda Digital Solutions Program and the Acura Digital Dealer Program followed — and now, as we turn 15, a spot on the 2026 Inc. 5000.