Blog
Straight from the team building intice360° websites — what's working right now in digital retailing, SEO, and AI discovery.
A customer already in your service bay is a warmer trade lead than almost any website visitor. Here's how Trademaker's Express Cash Offer turns that visit into an instant, real appraisal.
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Building a sales process that matches how customers actually want to buy cars — fast, fair, and transparent. The VIP Express Sales Process, from greeting to circle-and-sign.
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A locked price only works as a lead-conversion tool if you actually unlock it. Inside intice's VIP Express sales process — the price-curiosity flow that captures, validates, and converts.
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OpenAI Ads are now in beta, and intice360° Dig-Ad is already building automotive campaigns. Here's what conversational advertising means for dealerships, and why it's different from search.
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Before you fix your internet close rate, do the math on product, people, and opportunity. Most dealerships aren't understaffed on talent — they're understaffed on headcount.
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The opening line of a follow-up call decides more than most dealers realize. The two-word fix that turns a cold script into an opening that gets appointments booked.
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Semantic content, schema, video, and blog — the exact framework we walked JD Power's Honda and Acura dealer partners through, built around one goal: becoming the answer AI gives.
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Ranking #1 on Google isn't the goal anymore. Here's what it actually takes for AI to recommend your dealership when a shopper asks the question directly.
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The click economy is turning into a recommendation economy. How Google and ChatGPT are actually handling AI ads right now, and what's under your control either way.
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More traffic isn't the opportunity — a better handoff is. Five moves any dealer can make this month to turn existing traffic into more leads.
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